Strategic Management for Investors & Business Owners DBA programme
Portrait of the target audience: future Doctors of Business Administration
Entrepreneurs, business founders (owners), corporate directors; co-owners of the business, top managers working directly with the owners; family members of entrepreneurs, potential successors, experts; members of the Boards of Directors of state and private companies.
The program is offered in Russian and/or English
The goal of the program: to form an understanding and construction of a model of ownership management based on systemic business thinking and modeling of management systems. Doctoral students will gain knowledge in the field of owner management of innovative projects, learn to analyze innovative technological resources, draw up a business plan, gain knowledge in the field of strategic planning, will be able to set priorities and make effective decisions in the field of the chosen concept.
Studying in the program will form a new vision of business management:
• A systematic approach to coordinating goals based on a balance of personal interests and the interests of family and business partners
• Determining the key needs / goals in your personal life that the business serves to achieve, in essence, we get the answer to the question - “why do I need a business?”
• Understanding the algorithm for setting goals in your personal life and goals in business and the importance of their correlation with each other
• Request from a business owner to a company regarding the development of systems and the quality of the result affecting sustainable development
• Target priorities of the business owner and the company, which allows you to develop accurate strategic decisions for the short term
• Aspects that are important for the analysis of the three circuits along which it is possible to evaluate the company's systems in regular management.
• Individual strategies for effective owner management in accordance with the skills, knowledge and abilities of the owner
Expanding your business horizons and gaining new knowledge on the formation of:
• Personal management for organizing the activities of the investor (Company Owner) to conduct a qualitative analysis of management and make decisions on prioritization and adjustment of strategy;
• A unified approach to analysis, assessment, planning and control at the level of ownership management;
• Principles for the development and coordination of solutions;
• Personal leadership strategies based on the model of separation of levels of result management and effective communications.
Through practical experience, doctoral students will learn:
• How to become an effective and efficient business owner
• How to significantly increase the speed of completing tasks in projects
• How to set goals to effectively complete tasks without cost
• How to teach subordinates to solve problems and reduce the working time of the owner and top management by several times without losing results
• How to plan work correctly, set tasks and achieve maximum results
Together with a personal tutor, doctoral students will master the skills and learn:
• Conduct express analysis of enterprise problems based on patterns of business development and business processes
• How to develop business management systems based on planning
• Apply the methodology for setting and solving strategic problems
• Create ownership management roadmaps
• Form effective cross-functional connections between ownership, corporate and organizational management systems
Programme is a comprehensive approach to training leaders who can find innovative solutions, manage finances and risks, develop development strategies and interact effectively in the global economic environment.The program is designed for investors and entrepreneurs seeking to improve their competence in managing companies and implementing investment projects. The program combines academic knowledge and practical skills, providing a comprehensive approach to training managers and business owners. Programme is a comprehensive approach to training leaders who can find innovative solutions, manage finances and risks, develop development strategies and interact effectively in the global economic environment.
The training program provides:
Access to course materials in Russian and English in digital format through your personal account; Consultations with a personal tutor during the entire period of study (Skype, Telegram, E-mail); Access to the academy's electronic library; Access to passing the qualifying exam; Access to the academy's private video channel.
Start of training: monthly from the 1st day of the month
Duration of training on the program is 12 months
DBA PROGRAMME CONTENTS «STRATEGIC MANAGEMENT FOR INVESTORS AND BUSINESS OWNERS»
TOPIC 1: STRATEGIC BUSINESS MANAGEMENT FOR INVESTORS AND OWNERS
MODULE “INVESTMENT MANAGEMENT”
Strategic business management is a key element to ensuring the long-term success and sustainable development of any company. This is especially important for investors and owners, as it involves the formulation and implementation of key strategic goals and initiatives, based on an analysis of the internal and external conditions of the company. Offered for study:
• Introduction to strategic management: history of development, basic concepts and approaches
• Analysis of the external environment of an enterprise: tools and techniques for assessing industry trends and the competitive environment
• Internal analysis of the enterprise: assessment of resources, competencies and value chains
• Development of strategic goals and strategy of the enterprise: from the formulation of mission and vision to the selection of strategic initiatives
The importance of strategic management for business success, The role of investors and owners in strategic management, Fundamentals of strategic management: - Definition and objectives of strategic management; - Stages of the strategic management process. Analysis of the external and internal business environment (SWOT analysis): The role of investors and owners, The interaction of investors and owners with the strategic management process, The contribution of investors to the development of strategy, The impact of strategic decisions on the value of the company for the owners. Strategic planning and implementation: - Development of a strategic plan: mission, vision, goals; Implementation of strategy: roles, responsibilities, control, Monitoring and adjustment of strategy. Technologies and innovations in strategic management, The impact of digitalization on strategic management, Innovative approaches to strategic management, Sustainable development and corporate social responsibility, Integration of the principles of sustainable development into strategy, Corporate social responsibility as an element of strategy.
MODULE “OWNER MANAGEMENT”
DEVELOPMENT OF OWNER MANAGEMENT
• Management as a scientific discipline
• Management theory: glossary of basic concepts
• Development of management models: selection of current approaches and concepts
• Comparative analysis of management models and systems in various sociocultural and political conditions
• History of management thought and development of the owner’s systemic business thinking
• Analysis of mission, goals, business model
• Ownership model
• Systematic business thinking based on analysis of the problem field of the organization
• Introduction to Ownership Management
• Main trends in owner management
• Business development and the main causes of system failure problems
• Systematic and strategic thinking in business
• Personal and business goals of a business owner
• A systematic approach to coordinating goals in the family and in business
• Goals in your personal life or “why do I need a business?”
• Algorithm of goals in personal life, business and balance between them
• Prognostication: mental anticipation of the result of an activity
• Formation of a business vision project
• Mission, values, strategic vision of the business
• Business thinking algorithms and their application
• Creating an inspiring business vision
• Technologies and algorithms for business owners
• Express business audit
• Simulation for Business Owners
• Ownership of the business model
Cases on the topic
• How to analyze the mission, goals, business model?
• How to define and select an owner management model?
• How to develop systemic business thinking based on an analysis of the organization’s problem field?
Master classes on the topic
• Introduction to Ownership Management
• Key Trends Affecting the Need for Ownership Management
• Patterns of business development and the main causes of problems of systemic failures in business
• The role of systems and strategic thinking in business and the difference between effective and ineffective thinking
• Updating and coordinating personal and business goals of business owners
• A systematic approach to coordinating goals based on a balance of personal interests and the interests of family and business partners
• Determining the key needs/goals in your personal life that the business serves to achieve, essentially getting an answer to the question “why do I need a business?”
• Formation of an algorithm for setting goals in personal life, goals in business and the importance of their correlation with each other
• Ideal mental anticipation of the result of an activity
• Drafting an inspiring business vision
• Understanding the mission, values, strategic vision of the business, key mistakes in their development, and how to make them the driving force of the business
• Algorithms for new business thinking and their application in creating a business vision
• Creating an inspiring business vision where all existing problems are solved, which serves the personal goals of the owners and is consistent with the mission and values of the business
• A universal set of technologies and algorithms for business owners
• Express business audit
• Business modeling
• Business model management
TOPIC 2. FINANCIAL MANAGEMENT AND INVESTMENT PLANNING FOR BUSINESS OWNERS AND INVESTORS
MODULE “INVESTMENT MANAGEMENT”
Financial management and investment planning are key elements of successfully managing a business and ensuring its sustainable development. These processes help business owners and investors optimize financial flows, minimize risks and increase investment returns. Offered for study:
• Fundamentals of Financial Accounting and Analysis: Understanding Financial Statements and Key Performance Indicators
• Budgeting and cash flow management: financial planning methods and tools
• Evaluation of investment projects: methods of discounting cash flows and risk analysis
• Strategic capital management and capital structure: choosing the optimal structure for financing the company’s activities
The importance of financial management and investment planning for business, Review of the relationship between the financial condition of a company and its investment attractiveness, Country characteristics of financial management, Goals and objectives of financial management in various categories of organizations, Working capital management, long-term capital and financial planning, Financial analysis and control : main indicators and methods of analysis, Investment planning, Determination of investment strategy: conservative, moderate, aggressive, Investment planning process: from idea to project implementation, Evaluation of investment projects: NPV, IRR, ROI methods, Risk management, Identification and assessment of investment risks projects, Strategies for minimizing risks and capital management, Portfolio diversification as a tool for reducing risks, The role of financial management and investment planning in attracting investments, Drawing up business plans and investment proposals, Interaction with investors and credit institutions, Cases of successful investment attraction, Financial instruments and technologies , Modern financial instruments for investing and capital management, The impact of digital technologies on financial management and investment planning, Conclusions on the importance of financial management and investment planning for business success, Development prospects and new challenges in the field of finance and investment.
MODULE “OWNER MANAGEMENT”
FORMS AND METHODS OF EFFECTIVE STRATEGIC MANAGEMENT
• Operations to reduce costs and improve efficiency
• Implementation and implementation of strategy
• Operational plans to implement the strategy
• Change management process to implement strategy in an organization
• Analysis of the effectiveness of the strategy: evaluation of results against set goals and necessary adjustments
• Strategic leadership for investors and business owners
• Innovation and technology
• International markets and global strategies
• Risk Management for Business Owners
• Corporate Governance, Sustainability and Social Responsibility (CSR)
• Creation of scenarios planning and business forecasting
• Partnership Strategies for Effective Collaboration
• Monitoring and analysis of the external environment
• Collection of information and feedback from clients
• Formation of a business model for owner management
• Strategic planning and tools for owner management of an organization
• Effective communications between owners and partners and teams
• Owners making effective strategic decisions
• Methods of delegating responsibility to the levels of ownership, corporate and organizational management
• Possession Control Rules
• Intellectual property capitalization management
• Audit of the organization's management potential
• Retail network structure management
• Supply chain optimization in a manufacturing organization
• Audit of the financial contours of an IT company
• Construction company risk management process
• Marketing strategy of an environmental products company
• Audit of the legal potential of an IT company
• Audit of the legal framework of a retail company
• Methods and forms of strategic management
• Algorithm for internal audit of the management circuit
• Audit of the company's management potential
• Conducting an internal audit of financial potential
• Conducting an internal audit of the organization’s legal potential
• Minimizing the financial risks of the organization
• Development of strategic management in the USA
Cases for analysis
• “Express audit of the management circuit of the company “techno Innovate”
• “Reorganization of the management structure in the retail network “market plus”
• “Optimization of the supply chain in a manufacturing company “efficient flow”
• “Express audit of the financial contours of the company “Brightfutures Inc.”
• “Strengthening the risk management process in the construction company “Buildright”
• “Revision of the marketing strategy at Ecogreen Solutions”
• “Express audit of the legal circuit in the company “LegalTech Dynamics”
• “Comprehensive express audit of the legal framework in the retail company “RetailMax”
Master classes on the topic
• Strategic management: methods and forms of its implementation
• Algorithm for conducting an internal express audit of the management circuit
• Express audit of the management circuit
• Algorithm for conducting an internal express audit of the financial circuit
• Algorithm for conducting an internal express audit of the legal circuit
• Assessing and minimizing financial risks
• Case: US experience in the development of strategic management over the past 30 years
TOPIC 3. MARKETING STRATEGY AND CLIENT RELATIONSHIP MANAGEMENT
MODULE “INVESTMENT MANAGEMENT”
Marketing strategy and customer relationship management are important aspects of the sustainability and success of any business. They help companies attract and retain customers and optimize their profitability and competitiveness in the marketplace. Business owners and investors should pay special attention to developing and implementing effective strategies in these areas. Offered for study:
• Strategic Marketing: Market Analysis, Segmentation and Positioning
• Marketing mix management: product, price, place and promotion
• Brand development and reputation management: methods for building a strong brand and its impact on consumer behavior
• CRM systems and customer relationship management strategies: increasing loyalty and increasing customer value
Marketing strategy: Defining the target market and positioning the brand, - Developing a marketing mix: product, price, place, promotion, Using digital marketing and social media to attract customers, Analyzing competitors and adapting strategy in a dynamic market environment. Customer Relationship Management (CRM), CRM systems and their role in customer relationship management, Strategies for building long-term customer relationships, Customer data analytics to increase personalization and satisfaction, Managing customer feedback and complaints as a tool for improving service. Integration of marketing strategy and CRM: - Synergy of marketing and customer relationship management to increase sales, - Examples of successful campaigns based on a deep understanding of customer needs, The role of technology in the integration of marketing efforts and customer experience management. Role of owners and investors: - Contribution of owners and investors to the development and support of marketing strategy and CRM, - Assessing the effectiveness of investments in marketing and customer relationship management, Strategic planning and forecasting future development based on market analysis and customer needs.
MODULE “OWNER MANAGEMENT”
BUSINESS MODELING AND RESULT MANAGEMENT UNDER TASKS
• SWOT analysis (strengths, weaknesses, opportunities, threats)
• Analysis of strengths and weaknesses in the company
• Obtaining results for tasks and key indicators
• Methods for integrating technology into business processes
• Collection and analysis of data in the organization
• Customer focus in organizational strategies
• Customer feedback as a source of improvement
• Development of personalized offers based on customer preferences
• Personnel management in the organization
• Management of business strategies by goals and KPIs
• Professional development of the organization's employees
• Managing improvement and innovation in an organization
• Culture of improvement and change
• Managing innovation in an organization
• Business architecture of the company: concepts, approaches, technologies
• Design of business management systems for organizations
• Method of managing resources, processes and risks by objectives
• Methods for constructing and developing ownership management systems
• Assessing the effectiveness of business models and management systems
• Unified business development concept: partners and employees
• Assessment of management results in order to adjust tactical decisions at all levels of management
• Tools of the modern management arsenal
• Business modeling methods and result management by tasks and key indicators by the owner
• Formation of an ideal image of the result of a business model
• Security of assets of investors and owners
• Unified information environment for business development
• Standardization of processes and monitoring of business status
• Analysis of global markets in the matrix: industry - region
• Selection of investment projects based on criteria in accordance with market development forecasts
• Startups: providing resources before reaching self-sufficiency
• Organizing feedback between interaction participants
• Project of an ideal image of the result of the development of management systems
• Organizational management
• Competency "Director of Development"
• Competency "CFO"
• Competence "commercial director"
• Competency "HR Director"
• Competency “IT Director”
• Competency "logistics director"
Cases for analysis
• Form and agree on a unified business development concept with partners and employees
• How to effectively evaluate management results in order to adjust tactical decisions at all levels of operational and corporate management
• Basic tools in the modern management arsenal
Master classes on the topic
• “formation of an ideal image of the result of the business model of a corporate center / business units / group of companies”
• Consolidation and security of the owner's assets
• Creation of a unified information environment for business development within the holding company
• Business standardization and business monitoring
• Monitoring and analysis of global markets in the matrix: industry - region (country), development forecast
• Selection of investment projects according to established criteria (business standards) and in accordance with the forecast for the development of global markets
• Organizing startups and providing them with the necessary resources until they reach self-sufficiency
• Organizing feedback between interaction participants
• Module “formation of a project of an ideal image of the result of the development of management systems, support, production of products and sales”
• Organizational management
• Competency map for the vacancy Development Director
• Competency map for the vacancy CFO
• Competency map for the vacancy commercial director
• Competency map for the vacancy HR Director
• Competency map for the vacancy IT Director
• Competency map for the vacancy Logistics Director
TOPIC 4. INNOVATION AND CHANGE MANAGEMENT FOR OWNERS AND INVESTORS
MODULE “INVESTMENT MANAGEMENT”
Innovation and change management play a critical role in ensuring business competitiveness and sustainability in a rapidly changing marketplace. It is important for business owners and investors not only to innovate, but also to effectively manage the process of change within the organization. Offered for study:
• Innovation management: models and processes for the development of innovative activities in a company
• Technological entrepreneurship and startups: the basics of creating and developing high-tech enterprises
• Change Management: Strategies and Tools for Effectively Implementing Change in an Organization
• Corporate culture and leadership: the role of the leader in the process of innovation and change management
The importance of innovation and change management in today's business context. The relationship between a company's innovative activity and its long-term success: - Fundamentals of innovation management, - Concept and types of innovation: product, process, marketing and organizational, Innovation management process: from opportunity identification to commercialization, The role of corporate culture and leadership in stimulating innovation. Change management strategies: Models and approaches to change management (Kotter model, ADKAR, etc.), Resistance to change: reasons and coping strategies, Communication in the process of change: information, involvement, support. Integration of innovation and change management: - A balanced combination of innovation and change management to achieve strategic goals, - Case stages of successful implementation of innovation and change management, The role of feedback and learning in the process of adaptation to innovation. Role of business owners and investors: - Contribution of owners and investors to the formation of the company's innovation strategy, Financing innovation and risk assessment, Monitoring and evaluating the effectiveness of innovation and change management.
MODULE “OWNER MANAGEMENT”
ORGANIZATION AND ALGORITHMS OF OWNER MANAGEMENT
• Owner management: strategies, algorithms and tools
• Mechanisms and policies of ownership management
• Ownership rules and formats
• Management decision making: a unified approach for company owners and managers
• Legal basis for regulating the activities of owners and heirs of an enterprise
• Models of the system for coordinating management decisions at the levels of strategic, corporate and organizational management
• Aligning the vision and goals of owners, partners and employees
• Development and approval of a business model
• Development of a concept for strategic business development and management model
• Organizational reporting and transparency systems
• Ownership management strategy and organization
• Formation and implementation of an ownership management model
• Formation of personal and business goals of the owner and investor
• Change management strategies and owner business models
• Systems thinking and ownership management skills
• Implementation of an ownership and investment management model
• Formation and implementation of ownership management algorithms
• Personal management and corporate governance for owners
• Corporate management: main functions
• Board of shareholders and meeting of founders
• Corporate governance system and effective control over the organization’s activities
• Corporate governance practices
• Corporate governance tools in companies at different stages of the Adizes model life cycle
• Current corporate governance tools for various company goals
• Corporate governance in different countries (Anglo-Saxon, European continental, Japanese) and family model (Scandinavian, Latin American)
• Corporate governance system in Russia, dependence on the company’s goals and market conditions (PhICS Reed model)
• Working with capital from countries friendly to Russia and in friendly markets
• Quasi-bodies of the board of directors: committees and features of the formation of key committees
• Member of the board of directors: rights and obligations, responsibility and remuneration, competency model
Cases for analysis
• Objectiveize and align the vision and purpose of the owners/partners/employees
• Develop and agree on a business model with internal and external partners
• Develop a unified concept of strategic business development and management model
Master classes on the topic
• Development and implementation of reporting and transparency systems in the company’s activities to strengthen trust and reputation among stakeholders
• Organization of ownership management activities
• Module “formation and implementation of a personal model of ownership management”
• Formation and coordination of personal and business goals of the business owner
• Formation of the owner’s personal strategy and business model for change management
• Training and development of systems thinking and ownership management skills
• Results of implementing the owner management model
• Module “formation and implementation of principles and algorithms of ownership management”
• Personal management for owners and corporate governance
• Corporate management: main functions
• The role of the board of shareholders and meetings of founders in managing the development of companies
• The corporate governance system in a medical organization as a set of principles and practices aimed at effective management and control over the organization’s activities
• Best corporate governance practices and the challenges they help solve
• Application of corporate governance tools in companies at different stages of the life cycle (Adizes model)
• Selection of relevant corporate governance tools depending on the company’s goals
• Specifics of corporate governance in different countries (Anglo-Saxon, European continental, Japanese) and the family model (Scandinavian, Latin American)
• Setting up a corporate governance system in Russia, depending on the company’s goals, its stage of development, and the state of the markets (PhICS Reed model)
• Features of working with capital from countries friendly to Russia and in friendly markets
• Quasi-bodies of the board of directors: committees. Features of the formation of key committees.
• Member of the board of directors: rights and obligations, responsibility and remuneration, competency model (skills, skills, mindset), selection features
TOPIC 5. RISK MANAGEMENT AND CORPORATE GOVERNANCE
MODULE “INVESTMENT MANAGEMENT”
Risk management and corporate governance are key elements to running a successful business and ensuring its sustainable development. They help companies minimize potential threats and optimize management processes to achieve strategic goals. It is important for business owners and investors to understand the basics of these processes and be able to apply them effectively. Offered for study:
• Fundamentals of risk management: identification, analysis and measures to minimize risks
• Corporate governance: principles and practices of ensuring effective management and control in the company
• Business Ethics and Corporate Social Responsibility: The Importance of Ethics and Contribution to Society
• Strategic planning and crisis management: approaches to overcoming crises and recovering from them
Importance of risk management and corporate governance in modern business, Relationship between risk management and corporate governance and their impact on the success of a company, Fundamentals of risk management: - Definition of risk and risk management process, - Types of risks faced by companies: financial, operational, strategic , legal and others, Methods for assessing and minimizing risks: diversification, hedging, insurance, etc., The role of risk management in maintaining financial stability and business growth. Corporate governance: - Principles and structure of corporate governance, - The role of the board of directors and shareholders in corporate governance, - The importance of corporate ethics and social responsibility, Strategies for improving corporate governance and its impact on the company's attractiveness to investors. Integration of risk management and corporate governance: - Interaction between risk management and corporate governance to achieve strategic goals, - Examples of successful integration of risk management and corporate governance in business practice, Tools and technologies for effective work in the field of risk management and corporate governance. Role of business owners and investors: - Contribution of owners and investors to the development and implementation of risk management and corporate governance strategies, - Assessing risks and corporate governance when making investment decisions, Monitoring and control of risk management and corporate governance processes.
MODULE “OWNER MANAGEMENT”
FUNCTIONS AND ROLE OF THE BOARD OF SHAREHOLDERS / FOUNDERS IN THE MANAGEMENT OF THE ORGANIZATION
• Legal regulation of ownership management
• Ownership and investment decisions in organizations
• The company's corporate environment is built on the highest principles
• Control of financial modeling based on target indicators
• Responsibility of investors and owners in a corporate environment
• Portfolio of investment and management solutions
• Financial model of company development in market conditions
• Matrix of responsibility of investors and owners
• Project of a valuable final product of a corporate center (owner's office) for a group of companies
• Personal strategy for owner management of the development of the corporate center of a group of companies
• Creating a Roadmap for Ownership Management
• Activities of the owner of the organization to conduct qualitative analysis of management and decision making
Cases for analysis
• Create a portfolio of investment and management strategic decisions
• Using a financial model, determine the forecast for the organization’s development in market conditions
• Create a matrix of owner responsibilities
Master classes on the topic
• Module “formation of a project of a valuable final product of a corporate center (owner’s office) for the owner, business units and group of companies”
• Module “formation of a personal strategy for owner management of the development of a corporate center and group of companies: management of resources and processes, knowledge and risks for personal and business goals”
• Module “technology for creating a unified roadmap for ownership management”
• Formation of personal management for organizing the activities of the owner in the company to conduct a qualitative analysis of management and make decisions on prioritization and adjustment of strategy
TOPIC 6. HUMAN RESOURCES AND LEADERSHIP FOR OWNERS
MODULE “INVESTMENT MANAGEMENT”
Human resource management and leadership development are critical aspects for any company seeking success in the marketplace. Business owners and investors must understand the importance of effective HR management and cultivating leadership skills among employees, as this directly affects the productivity, innovation and competitiveness of the organization. Offered for study:
• Strategic human resource management: attracting, developing and retaining talent
• Leadership Development and Team Building: Methods for Building Highly Effective Teams
• Coaching and mentoring in business: tools for personnel development and knowledge transfer within the company
• Managing conflicts and stress at work: methods for ensuring psychological comfort and work efficiency
An introduction to the importance of human resource management and leadership in achieving business goals, a brief overview of current challenges in human resource management and leadership in modern business. Human resource management: - Strategic human resource planning: the importance of attracting, developing and retaining talent for the long-term success of the company, - Personnel assessment and development: methods for assessing performance, training and professional development of employees, Motivation and job satisfaction: the role of reward systems and corporate culture in increasing employee motivation, Managing diversity and inclusion: the importance of creating an inclusive work environment for team cohesion and innovative development. Leadership development: - Leadership theories: a review of modern approaches to leadership and their application in management, Development of leadership qualities among employees: strategies and programs for preparing future company leaders, - Leadership and corporate culture: the influence of leadership style on the formation and maintenance of corporate culture, Leadership in conditions of change: the role of leaders in managing change and overcoming resistance. The Synergy of Human Resource Management and Leadership, The Interplay of HR and Leadership in Achieving Business Goals: How Effective Human Resource Management Supports Leadership Development, Case Studies of Successful Companies: Examples of Companies Demonstrating the Effective Combination of Human Resource Management and Leadership Development, The Role of Owners and Investors: Contribution to the development of human resource management and leadership strategies for sustainable business development.
MODULE “OWNER MANAGEMENT”
OWNER MANAGEMENT IN SUSTAINABLE DEVELOPMENT OF THE ORGANIZATION
• System analysis and a unified methodological approach to solving problems
• Strategic planning: solving problems using methods and algorithms
• Implementation of management decisions at all levels of strategic management
• Ownership control over key indicators: techniques and tools
• Change management using crisis management technology
• Development of a unified roadmap for owner management according to strategic priorities
• Formation of requests to businesses for the development of production and sales support systems
• Formation of an ideal image of the result in priority areas and strategies
• System analysis of the problem field process algorithm
• Strategic planning: solving complex problems using an algorithm
• Strategic and corporate governance: mechanisms for implementing the organization’s development strategy
• Formation of personal management of the owner in the company to analyze management decisions on strategy
Cases for analysis
• Develop a unified owner management roadmap for strategic priorities
• Create a request to an organization/business for the development of support, production and sales systems
• Form an ideal image of the result according to the strategic goal and priority areas of activity
Master classes on the topic
• Module “system analysis of processes based on an algorithm for updating the problem field”
• Module “strategic planning and solving business problems of any degree of complexity using an algorithm”
• Module “strategic and corporate management: a unified mechanism of interaction for the implementation of the organization’s development strategy”
TOPIC 7. GLOBAL ECONOMY AND INTERNATIONAL BUSINESS FOR INVESTORS
MODULE “INVESTMENT MANAGEMENT”
Understanding the global economy and international business is key for owners and investors looking to expand their presence in international markets and strengthen their companies' competitive advantage. In the context of globalization, changing market conditions and international competition, knowledge of the basics of international business and the ability to adapt to global economic trends become decisive factors for success. Offered for study:
• Fundamentals of the Global Economy: Trends and Challenges in the World Economy
• International Business Strategy: Entering New Markets and Global Business Expansion
• Intercultural Management and Negotiation: Strategies for Effective Interaction and Communication in International Business
• International financial management: features of financial planning and risk management in a global context
The importance of the global economy and international business in the modern world, The impact of globalization on company strategies and investment decisions. Main aspects of the global economy: - Trends and challenges of the global economy: transition to digitalization, changes in trade flows, sustainable development, - Economic blocs and trade agreements: European Union, NAFTA, ASEAN and their impact on international business, Foreign exchange markets and financial instruments: management currency risks and the use of derivative financial instruments. International business strategies: - Market selection and entry modes: exporting, licensing, franchising, joint ventures, subsidiaries, Global marketing strategy: adapting products and services to the cultural and consumer preferences of different countries, International supply chain management: optimizing logistics, production and distribution on the international level. Risk management in international business: - Political and economic risks: assessing and minimizing risks in different countries, Cultural and social aspects: overcoming barriers and effective intercultural communication, Legal aspects: understanding international law and regulatory requirements. The role of technology in international business: - Digital transformation and e-commerce: using new technologies to expand into international markets, Blockchain and artificial intelligence: impact on financial transactions, logistics and data management.
MODULE “OWNER MANAGEMENT”
CORPORATE STRATEGIES: APPROACHES TO EFFECTIVE MANAGEMENT
• Forms of corporate strategies for leaders
• Consolidation of change management strategies in the company
• Corporate policies in the interaction of a leader with organizational management systems
• Social responsibility of a business owner
• Environmental responsibility of a business owner
• Formation of a personal capital management strategy
• Development of owner management policy
• Development of a technological map of ownership management for the implementation of the company’s strategy
• Formation of logic and approach to decision making at all levels of organization management
• Formation of a plan for strategic planning and result management during the implementation of the roadmap
• Formation of criteria for assessing management results for owner management
• Analysis and planning of company control at the owner level
• Development and coordination of management decisions
Cases for analysis
• Form a strategy for managing personal and business capital with partners
• Develop an owner management policy
• Develop a technological map of ownership management for the implementation of the development strategy
Master classes on the topic
• Module “formation of a unified logic and approach to development and decision-making at all levels of management”
• Module “formation of a unified approach to strategic planning and result management by task: a single road map”
• Module “formation of criteria for assessing management results and an algorithm for managing results by tasks in a unified roadmap of owner management”
• A unified approach to analysis, assessment, planning and control at the ownership management level
• Principles for developing and coordinating solutions
TOPIC 8. DIGITAL TRANSFORMATION AND DATA MANAGEMENT FOR INVESTORS AND OWNERS
MODULE “INVESTMENT MANAGEMENT”
Digital transformation and data management play a key role in modern business strategy, providing owners and investors with opportunities to improve efficiency, innovation and competitiveness. Understanding these processes allows companies to adapt to changing market conditions, optimize operations and create new value propositions. Offered for study:
• Fundamentals of Digital Transformation: The Impact of Technology on Business Models and Processes
• Big data and analytics in decision making: methods of collecting, processing and analyzing data for strategic management
• Information security and data protection: principles and technologies for ensuring confidentiality and integrity of information
• Digitalization project management: planning and implementation of projects to introduce digital technologies into the company’s activities
The importance of digital transformation and data management in today's business landscape, An overview of the potential impact on the productivity, innovation and market value of companies. Digital transformation: - Definition and key components: moving from traditional to digital business models, incorporating technology into all aspects of business, - Technologies driving digital transformation: artificial intelligence, machine learning, blockchain, big data, cloud computing, Benefits and challenges: increasing operational efficiency, improving customer experience, data security and privacy, Implementation strategies: cultural changes in the company, investments in technology and personnel training. Data management . The importance of data for modern business: how data is becoming a central asset for decision making and value creation, Data architecture and infrastructure: data collection, storage, processing and analysis, Data management tools and technologies: database management systems, big data platforms, visualization tools data, Data protection and privacy: regulation (GDPR, CCPA) and best practices for data security. Synergy of digital transformation and data management, Integrating data management processes into digital transformation: using data to optimize business processes and innovation, Analytics and decision making: how data analytics can improve strategic and operational planning, Case studies of successful digital transformation: examples of companies, demonstrating significant improvements through effective data management and digitalization.
MODULE “OWNER MANAGEMENT”
Cases for analysis
• Develop strategic maps
• Develop a process model and process documentation
• Using a process model, identify hidden losses and business growth points
Master classes on the topic
• Module “decomposition of expected results and delegation of responsibility for goals”
• Module “delegation of powers: what can and cannot be delegated to a business owner”
• Module “effective leadership communications of owner and top management”
• Personal leadership strategies based on the model of separation of levels of result management and effective communications
• The difference between traditional management systems built on a hierarchical principle and process management systems
• How to design a management system that will ensure the implementation of your goals
• How to transform an existing business model using a process approach to management
MODULE “STRATEGY OF BUSINESS OWNERSHIP AND MANAGEMENT”
TOPIC 1 . POSITIONS OF THE OWNER IN SOCIETY, IN BUSINESS, IN DIFFERENT CULTURES, ECONOMIES, TECHNICAL AND ECONOMIC STRUCTURES.
• Post-industrial realism
TOPIC 2. TYPES OF CAPITAL: SOCIAL, MATERIAL, INTELLECTUAL
• Property as capital: finance, socially significant result, intellectual work, knowledge economy, forms of intellectual capital
TOPIC 3. CONCEPT OF OWNER’S VALUES
• Concentration of various capitals and socialization of benefits
• Value, supply, demand
• Conversion of values
• Competing values
• Principles of Ownership Management
• Architecture and business models
TOPIC 4. SHIFTES IN ORGANIZATIONAL DEVELOPMENT
• Regrouping of positions, ownership profiles, capital, organizational structures, connections, powers
• Authority in the owner's team
• Owner's bets on the Dela ecosystem
TOPIC 5. TOOLS OF OWNER/INVESTMENT MANAGEMENT
• Tools for ownership/investment management of corporate investments and capital
• Leadership, partnership and governance
• Competition, cooperation
TOPIC 6. METHODOLOGICAL TOOLS OF THE OWNER
• Consumer problems, markets, goals, product, consumers, distribution of businesses, profit centers and cost centers, risks, opportunities, rates.
TOPIC 7. LEGAL, SOCIAL, ENVIRONMENTAL, ECONOMIC RESPONSIBILITY OF THE OWNER
• The depth of the owner’s immersion in business processes
• Corporate cultures around the owner
TOPIC 8. LEVELS OF MANAGEMENT AND INFLUENCE OF OWNER DECISIONS ON LEVELS: FUNCTIONS AND THEIR DECOMPOSITION
• Control of influence on social problems, including influence from the owner’s (investor’s) companies
• Features of family, corporate, competitive, economic, legal, political disputes about ownership
MODULE “METHODOLOGY OF BUSINESS OWNERSHIP AND MANAGEMENT”
TOPIC 1. POSITIONS OF THE OWNER, OWNER, MANAGER IN REGARD TO VARIOUS TYPES OF PROPERTY
• Ambitions and horizons of plans
• The ratio of activities in the current and future states
TOPIC 2. VISION OF DEVELOPMENT: PERSONAL AND POSITIONAL
• Map of interests of the environment
• Markets map
• Consumer map
• Product map
TOPIC 3. CONCEPT AND THESIS OF THE OWNER’S BUSINESS
• Values and personal positioning
• Bunch of valuables
• Management by: values, goals, changes, environment, consumers, suppliers, logistics, powers
TOPIC 4. POLICIES AND POSITIONS OF THE OWNER IN BUSINESS MANAGEMENT AND ON KEY OWNER TOPICS
• Life cycles
• Stages of development
• Hierarchy levels
• Structure levels
• Link levels
• Qualification of participants
TOPIC 5. PRINCIPLES, RULES OF PREPARATION AND DECISION MAKING
• Formats and forms of owner participation
• Criteria for entry and exit from business
• Priorities in allocating your own time and that of the owner’s team
TOPIC 6. CHAINS OF DIVISION OF ACTIVITIES AND DISTRIBUTION OF FUNCTIONS: GLOBAL, REGIONAL, LOCAL
• Strengths and weaknesses of processes related to property: ownership, use, disposal
• Risks: ownership, use, disposal
TOPIC 7. INTERRELATED METHODS OF OWNER RESOURCE MANAGEMENT: TIME, RELATIONSHIPS, CAPITAL, INVESTMENTS AND BUDGETS
• Delegation of powers of the owner: managers, managers, partners, authorized persons, managers.
TOPIC 8.ETHICAL RULES OF CONDUCT: PERSONAL, FAMILY, PUBLIC, CORPORATE, PROFESSIONAL
• Entry and exit into business relationships, norms, protocols and processes
• Business, cooperative, personal, family security
The final stage of training includes defense dissertation work and certification - preparation and presentation of the final project, demonstrating the comprehensive application of acquired knowledge and skills , evaluation of the project by an expert commission and awarding international diplomas and qualification certificates on successful completion of the program.
The program is designed for investors and entrepreneurs seeking to improve their competence in managing companies and implementing investment projects. The program combines academic knowledge and practical skills, providing a comprehensive approach to training managers and business owners.
program is a comprehensive approach to training leaders who can find innovative solutions, manage finances and risks, develop development strategies and interact effectively in the global economic environment.
The training program provides:
Access to course materials in English in digital format through your personal account; Consultations with a personal tutor during the entire period of study (Skype, Zoom, Telegram, E-mail); Access to the academy's electronic library; Access to passing the qualifying exam; Access to the academy's private video channel.
Start of training: monthly from the 1st day of the month
Duration of training on the program is 12 months
GRADUATION DOCUMENTS AT COMPLETION OF STUDY
• Diploma from the Singapore Academy of Corporate Management DBA “ Strategic Management for Investors & Business Owners ”;
• Qualification certificate of the academy with the results of qualifying tests of the doctoral student ( List of Achievements );
• Diploma of the British Business Academy Research & Teaching International DBA " Strategic Management for Investors & Business Owners " ( by program franchises And mutual confessions diplomas );
• Strategic Qualification Certificate Manager from European Economic Committee according to the EU - NQF standard with the registration of the doctoral student in the European Register of Managers ( EU ) and an extract from the Register into a personal file;
• Diploma of the International Research Institute of Management Problems " Strategic" Management for Investors & Business Owners "
TUITION COSTS AND AVAILABLE GRANTS
Full tuition fee:
30000 GBP
Available grant:
• 19500 GBP European Economic Committee
European Union Grant (Department of Science and Education)
Grant tuition fee:
• 10500 GBP under the European Union Grant for individuals
